introducing homestead

a data center is
someone else's computer.
this one is yours.

the biggest creator on earth just showed 110 million people how to run their own private ai instead of renting it from big tech. homestead is our fork of that free, open-source app — tuned to run on the laptop you already own. grab it free, or we'll set the whole thing up for you.

free + open source (MIT), dropping soon. runs on your machine. no cloud, no accounts, no subscription to big tech.

the tide turned

you're not the crazy one.
you're early.

for years, "run your own ai" sounded paranoid. then the biggest name on the internet built a private ai on his own hardware, gave it away free, and called it war on big tech. the wall just moved. we've been here the whole time.

110M+

people just got told to ditch big-tech AI by the biggest creator alive

MIT

the app is open source. so is ours. fork it, read it, own it

$0

the software is free. forever. you only pay if you want us to run it

the app he released is open source under the MIT license and built to be forked. that's exactly what we're doing.

what homestead is

the famous app.
your hardware.

the app is the famous one

you saw the video. the biggest creator on earth built a private AI that runs on his own hardware and gave it away free. homestead is our fork of that exact open-source app.

his rig was $20,000. yours is free.

he ran it on ten graphics cards in his house. you don't need that. homestead scans the laptop you already own and runs the biggest model it can handle. no server farm.

the hard part, done for you

his own to-do list admits the 'scan your hardware and pick a model' part is janky on normal machines. that's the one part we made bulletproof. it's literally what we do.

nothing leaves the building

your prompts, your files, your conversations stay on your disk. no cloud, no tracking, no subscription to big tech. that was always the whole point.

but i don't have ten graphics cards

you don't need them.

the $20,000 rig in the video is the part everyone fixated on — and it's the part you can ignore. homestead scans the machine you already own and runs the biggest model it can handle. a normal laptop is genuinely enough.

8gb ram laptopruns a 7b model. fine for most work.
16gb rambigger, sharper models. comfortable.
apple m-series / a gpufast. genuinely chatgpt-feeling.
pewdiepie's 10×4090 rigflex. you really don't need it.
two ways to get it

grab it free, or have it planted.

the app is free and open source forever. the only thing we charge for is doing it for you and keeping it alive.

free · diy
grab homestead
$0forever
for tinkerers + the pewdiepie crowd
  • our fork of the open-source app
  • one-command install
  • auto-picks a model that fits your machine
  • zine skin, no telemetry, no accounts
get early access →
one-time setup
we plant it for you
$199once
for anyone without a 10-gpu rig
  • we remote in (60–90 min)
  • install homestead + the right model
  • no terminal, no config, no headache
  • privacy + telemetry locked down
  • money back if your machine can't run it
book a setup →
most people pick this
managed · monthly
we tend it
$25/mo · solo · $149/mo · team
for people who never want to think about it
  • everything in setup, included
  • model + app updates as they ship
  • we squash the bugs so you never see them
  • a human who knows your setup, on call
  • team plan: up to 5 seats
get managed →

prices in usd. setup fee waived when you start on a managed annual plan.

straight answers

the honest faq.

wait, is this the pewdiepie one?

it's our fork of it. he released a free, open-source (MIT) local-AI app and invited people to build on it. we took it, tuned it to run on normal laptops instead of a 10-gpu rig, skinned it, and made the set-it-up part something a non-technical person can actually do.

so why pay you if the app is free?

you won't have to. homestead drops free and open-source — run it yourself forever at no cost. you pay us only if you'd rather not touch a terminal: we install it, pick your model, lock down privacy, and keep it running. the app is free; doing it for you is the service.

do i need a crazy computer?

no. that's the myth the video accidentally created. a normal laptop from the last few years runs a genuinely useful model. homestead checks your machine and picks the biggest one it can run. if yours truly can't, we tell you before you pay.

is it actually private?

yes. the model runs on your computer. your prompts and answers never touch our servers or anyone else's. no accounts, no telemetry, no phone-home. that's the entire reason this exists.

what do i actually get vs chatgpt?

a private chat app that feels like chatgpt for everyday work — writing, summarizing, drafting, answering, light coding — plus agents, deep research, and a document editor. for frontier-hard reasoning the big clouds still edge it, and we're honest about where that line is.

can i just watch you set it up?

yeah. on the setup call we remote in and you watch the whole thing if you want. when we leave, it's yours, on your machine, and we never had your data.

you saw it.
now run it.

get on the homestead early-access list, or book a call and we'll plant it on your machine this week. five minutes to find out if your laptop's ready and what it'll cost.

just want the human-set-up version of regular local ai? see the studio →